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Director of Demand Generation

Who we are

Doodle is the world’s most powerful scheduling solution, with more than 30 million monthly users.  Leveraging our scheduling platform and our powerful API, global enterprises are discovering how Doodle can help them save time, close more sales deals, and convert more interview candidates.   

What we're looking for

Doodle is seeking a self-driven Director of Demand Generation, a new position at Doodle, to devise, implement and optimise our programs that lead enterprise prospects through the marketing and sales funnel. The Director will work closely with the sales and marketing teams to create highly targeted account-focused campaigns and measure their effectiveness in driving pipeline.  As this is a new role, you are tasked with devising the sales funnel and implementing a measurement strategy to ensure that campaigns are targeting leads that convert profitably.  

Reporting to the Chief Marketing Officer, the right candidate will be motivated by the opportunity to build out the demand generation machine for a fast-growing SaaS company in the up-and-coming scheduling space.  We expect the right candidate will have experience selecting and building a tech stack to support ABM and other demand generation strategies. Additionally, we’re looking for someone who has worked in an early-stage environment and has built a program to scale. 

What this role involves

  • Work closely with sales to develop Account Based Marketing strategy to prioritise top enterprise prospects, then build out customised campaigns to move prospects toward purchase
  • In coordination with content marketing team, develop materials needed to educate and inform prospects about product’s key value propositions.
  • Lead paid marketing efforts to target enterprise prospects, primarily across digital channels including LinkedIn, Facebook, Capterra and others
  • Develop forecasts MQLs and pipeline generated, as well as managing metrics for the demand generation and sales funnel
  • Work closely with sales to create lead scoring strategy and implement lead scoring in conjunction with demand generation efforts
  • Recommend tech stack for demand generation, and determine how additional technology will drive pipeline

Requirements

  • 4-6 years of experience in a startup environment leading demand gen efforts in B2B enterprise technology 
  • Success in scaling ABM programs, preferably with experience building from scratch
  • Demonstrated success working across teams, including marketing, sales, strategic development reps, and product marketing
  • Experience with Salesforce, Intercom and Hubspot a plus 

What we’d like to offer you 

  • Be part of a professional team 
  • Flexible working hours. We build on trust, not control
  • A dynamic work environment with a culture that is open-minded and innovative
  • Your personal growth is important to us. You will have a personal, yearly budget for educational courses, conferences etc.
  • Amazing international team events such as retreats in the Alps or the Judean desert

So, get in touch!

At Doodle we are committed to providing an environment of mutual respect where equal employment opportunities (EEO) are available to all applicants and teammates without regard to race, color, disability, religion, gender, sexual orientation. Doodle embraces diversity and equal opportunity in a serious way. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work and our products will be. We want to hear from all of you, so please do not hesitate to apply!

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New York


10007 New York Directions recruit@doodle.com

Perks & Benefits

Like what you've been reading so far? Here's a little peak at some of the extras...

  • Personal development

    Commitment to further education and development. We want to make sure you're always learning something new.

  • Office life

    Friendly, talented coworkers and a fun office environment. Weekly game nights and plenty of time to hang out together. Just ask us!

  • Travel

    Exciting interoffice travel possibilities (Berlin, Zurich, Tel Aviv, and Belgrade). Visiting other Doodlers is encouraged. Even without a specific reason :)

  • Fuel

    Mate, soda, tea, coffee. All the good things that keep an office running full steam.

Team & Culture

We're a tight-knit team of 70 (or so) spread out over four different countries. We’ve got our home-base in Zurich and awesome offices in Berlin, Belgrade and Tel Aviv. 

We’re not a huge company so our team structure enables us to quickly implement new ideas before they get stale on the corporate ladder. Everyone here is encouraged to contribute or experiment, and if we’re all in agreement about a decision we go for it.

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